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Growth Revenue Manager, Expansion Europe

  • AB InBev
Leuven, Belgium
Full-time
Published:
  • AB InBev
Leuven, Belgium
Full-time
Published:

JOB DESCRIPTION:

The Growth Revenue Manager – Expansion drives top-line growth by supporting the Commercial Expansion team with strategic revenue management initiatives. This role collaborates across functions to develop pricing strategies, optimize price elasticity, and execute revenue-driving insights.

With a focus on seven Nordic market channels, including partnerships with Anora, the role requires close coordination with Sales Directors and Country Managers to capture market opportunities through effective pricing architecture and pack strategies. This fast-paced role is ideal for those looking to develop strategic thinking and directly impact business performance.

At AB InBev, dreaming big is what we do. Brewing the world’s most loved beers, building iconic brands like Bud, Stella Artois, Hoegaarden, Tripel Karmeliet, Leffe and crafting meaningful moments are what inspire us. 

We’re a team of passionate owners who aren’t afraid to dream big because we know that together, we can achieve anything. To build a more sustainable, inclusive and rewarding future. Turning any challenge into an opportunity. So let’s take on the challenge together. Cheers to dreaming big.

YOUR ROLE:

  • Develop Channel Pricing Strategy aligned with brand and country strategies, leveraging fact-based analysis and industry trends;

  • Analyze Competitor Pricing & Margin Pools to identify opportunities and inform strategic pricing decisions;

  • Optimize Pricing Architecture by identifying gaps and overlaps in the portfolio to maximize growth potential;

  • Establish Pricing & Promotion Guidelines to ensure alignment with overall strategy while maximizing sales opportunities;

  • Execute and Support Price Changes through the PINC Planning process, ensuring compliance with legal and commercial guidelines;

  • Monitor Pricing Performance & Profitability using elasticity studies, tracking KPIs such as NR/HL, MACO/HL, and mix contribution;

  • Analyze Customer Pricing & Promotional Behaviors to refine strategies and improve market positioning;

  • Track Margin Pool Evolution to ensure profitability and optimize pricing decisions;

  • Collaborate Across Functions & Markets including Sales Directors, Country Managers, Finance, Marketing, and external partners like Anora.


PROFILE:

  • Educational Background: University degree in Applied/Financial Economics, Statistics, or a related field (Master’s degree preferred);

  • Experience: Background in Finance (FP&A), Commercial Finance, Account Management, Revenue Management, or Market Insights, preferably in a multicultural environment;

  • Technical Expertise: Strong understanding of P&L management, statistical analysis tools, and elasticity modeling (cross-price & category elasticity);

  • Analytical Skills: Proficiency in performance analysis, planning, and problem-solving to drive data-based decisions;

  • Sales & Market Knowledge: In-depth understanding of sales strategies and market dynamics;

  • Advanced Excel Proficiency: Ability to manage complex data sets and modeling;

  • Leadership & Influence: Confident in challenging senior commercial leaders and driving strategic initiatives;

  • Self-Starter & Team Player: Strong initiative, ability to work independently, and collaborate effectively in a team;

  • Language & Travel: Fluent in English and open to traveling across Nordic markets to engage with local sales teams.


WHAT YOU CAN EXPECT FROM US:  

In this role, you’ll have the potential to transform our business and your career. You’ll get the support and mentor you need to succeed. We’re a meritocracy, with plenty of room for growth and development, so you know your hard work will be rewarded. We encourage you to think big and go after your goals. You’ll get to be creative, work with international teams so you can build a global network and have direct control over your career and where it takes you.

We are building a team that’s more supportive, more inclusive and more collaborative. A team that’s diverse in background, skills and experience.

So if you dream big but are concerned you’re not a perfect fit against the job description, we’d still encourage you to apply. You may just the right candidate to help us create a future with more cheers.
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